cycl.
logo
corporate design
client
fictional
location
mannheim, germany
year
2024
Step into Cycl, a bike shop adapting to their customers need – always finding the right fit of a bike. serving a vibrant and innovative clientele, their fast-paced environment ensures they are always ahead of the curve. With a focus on delivering seamless experiences, Cycl is the destination for the young and hip seeking the latest trends.
Experience the adaptability in the logo – the wordmark Cycl. seamlessly transforms into an iconic symbol through a captivating animation.
At Cycl, vibrancy is infused into every pedal stroke. The bold use of lime against a backdrop of dark green isn't just about catching eyes — it's a statement. It symbolizes a passion for standing out, a commitment to the unconventional. Lime represents energy, while dark green grounds. It's a visual harmony that mirrors the thrill of the ride and speaks to a young, hip audience. At Cycl, bikes aren't just sold; a lifestyle is embraced. Join the movement.
Inter was chosen for Cycl to embody modernity and readability. Its sleek lines and variable font options reflect a brand that is highly adaptable, ensuring clear communication across digital platforms.
Rounded corners in the wordmark evoke a sense of fluidity and approachability, mirroring the smooth experience with Cycl.
portfolio